# Surveys

## Overview

<code class="expression">space.vars.Product\_Surveys</code> provides a flexible interface to support experience designers in creating surveys to reach customers at any stage in the post-purchase experience and drive improvements from direct customer feedback.

The survey editor preview enables you to test the survey from the perspective of various users to help you design targeted customer feedback forms. Direct integration in campaigns and messages is available as well as a preview of the survey. When you publish your surveys, they can be embedded in emails, on the <code class="expression">space.vars.Product\_OrderStatus</code> and in the <code class="expression">space.vars.Product\_ReturnsPortal</code>.

{% hint style="warning" %}
The <code class="expression">space.vars.Product\_Surveys</code> feature is a paid upgrade from the [parcelLab NPS](https://docs.parcellab.com/docs/engage/messages-and-journeys/overview/parcellab-nps) feature.&#x20;

For more information on the scope and requirements for using <code class="expression">space.vars.Product\_Surveys</code>, please contact your parcelLab representative.
{% endhint %}

## Take the Tour

Explore <code class="expression">space.vars.Product\_Surveys</code> with our interactive demo below.

{% embed url="<https://app.storylane.io/share/no7yromtjgcf>" %}

## Smart Survey Features

You can manage surveys and survey responses using <code class="expression">space.vars.Product\_Surveys</code>.

{% tabs %}
{% tab title="Survey Editor" %}
From the Surveys section, you can:

* Add, edit, duplicate, preview, publish, and archive surveys
* Review responses to published surveys

<div align="center"><figure><img src="https://1156682959-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-LPf1Lv1YUuLYva6LrXQ%2Fuploads%2F0RfWCw0FwRTvstN16KfB%2FSurveyEditor.png?alt=media&#x26;token=cf54fd44-8b28-4711-a37b-e140d9e94028" alt="Survey editor" width="563"><figcaption></figcaption></figure></div>
{% endtab %}

{% tab title="Survey Responses " %}
From the Responses section, you can:

* View survey responses and filter them by date, survey and question type.
* Export response data as a .csv or .pdf file
* Navigate from a survey response to the associated tracking and the original survey

<div align="center"><figure><img src="https://1156682959-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-LPf1Lv1YUuLYva6LrXQ%2Fuploads%2FBKxUG7KSI08JXYXNKdUR%2FSurveyResponsesView.png?alt=media&#x26;token=9cc77933-5e2c-425a-a2f4-bbf1c86a1a2f" alt="Survey responses page" width="563"><figcaption></figcaption></figure></div>
{% endtab %}
{% endtabs %}

## Creating a Survey

The following instructions explain the basics of setting up surveys and the configuration required to use them in messages or campaigns.

{% stepper %}
{% step %}

### Create a new survey

* Build your survey by choosing from various question types and setting conditions (that is: direct users to certain survey questions based on previous answers) that can be as simple or complex as required for your use.

{% hint style="info" %}
Survey recipes can be installed from the <code class="expression">space.vars.Product\_AppStore</code>. The requested survey will be added to your account and can be edited to fit your brand's voice.
{% endhint %}
{% endstep %}

{% step %}

### Configure survey settings

* Set up navigation and customize the layout of your survey for user-friendly feedback forms.
  {% endstep %}

{% step %}

### Embed survey

* Add published surveys to emails in the [App](https://docs.parcellab.com/docs/engage/messages-and-journeys), or add surveys to campaigns in emails, the <code class="expression">space.vars.Product\_OrderStatus</code> or <code class="expression">space.vars.Product\_ReturnsPortal</code> using [Campaigns](https://docs.parcellab.com/docs/engage/campaigns).
  {% endstep %}
  {% endstepper %}

{% hint style="info" icon="book" %}

### Check out the parcelLab guides

For further information on using <code class="expression">space.vars.Product\_Surveys</code>, see our [user guide documentation](https://how.parcellab.works/guides/experience-design/automation/smart-survey).&#x20;
{% endhint %}